Spring 2025
Classes Start
Jan 13
Session B
Classes Start
Mar 2
Program Overview
An Associate of Applied Science degree in Digital Media Communications equips students with a comprehensive understanding of business, marketing, and media disciplines. This two-year degree from RCU prepares graduates for entry-level positions in these fields or for further advancement to a bachelor’s degree in marketing or mass communication.
degree requirements
This degree fits the BBA program in Marketing and the BS program in Digital Marketing.
Total Credit Hours: 60
- General Education Core: 35 hours
- Major: 21 hours
- Electives: 4 hours
- Student Business Senate
- Shark Tank
- Shield Media
Program Statistics
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor
Graduates hired within 6 months
Jobs filled by Rochester grads
Career Opportunities
Types of Jobs
- Art Director
- Director of Fine Arts
- Professor of Fine Arts
student experience
Internships
- Shield Media
Clubs
- Student Business Senate
Activities
- Shark Tank
alumni profile
I have loved every part of my experience in the digital marketing program. I’ve felt that I’ve learned so much that applies to what I want my career to be after school. It is a great feeling to have professors who have real world experience and have an understanding of what it takes to be successful in this industry and make an effort to instill what they’ve learned with the students in this program!
Faculty
Professor of Mass Communication
School of Humanities
School of Humanities
Gallaher 205
(248) 218-2033
ccooper@rochesteru.edu
School of Humanities
Gallaher 205
(248) 218-2033
ccooper@rochesteru.edu
School of Humanities
Muirhead 130
(248) 218-2168
lhutson@rochesteru.edu
School of Humanities
Muirhead 130
(248) 218-2168
lhutson@rochesteru.edu
