Spring 2025
Classes Start
Jan 13
Session B
Classes Start
Mar 2
Program Overview
The Bachelor of Business Administration in Business Psychology equips students with the knowledge and skills to analyze organizations through a psychological lens. By blending core business and psychology courses, this degree provides the tools necessary to influence organizational culture and improve employee performance. According to the Bureau of Labor Statistics, the demand for human resources managers is projected to grow at a faster-than-average rate of 5% from 2022 to 2032, with training and development managers expected to see a 6% growth in the same period.
degree requirements
The BBA in Business Psychology offers students the knowledge and skills to analyze organizations from a psychological perspective. The degree plan blends core business and psychology courses to provide students with the tools necessary to influence organizational culture and employee performance.
The following learning outcomes are linked to assignments and activities throughout this program:
- STRATEGIC INTEGRATION: Graduates will develop skills to identify core competencies and recognize market opportunities to identify an organization’s competitive advantage. (Exploring, Preparing)
- LEADERSHIP AND ACCOUNTABILITY: Graduates will develop skills to lead people, deploy resources, and promote accountability to support organizational goals. (Exploring, Preparing, Integrating)
- PERSONAL ALIGNMENT: Through discernment and reflection, students will understand how their talents intersect with the needs of God’s world. (Exploring, Preparing, Integrating, Calling)
Total Credit Hours: 120
- General Education Core: 35 hours
- Business Core 40 hours
- Business Psychology Major 37 hours
- Electives 8 hours
- Psi Chi
Program Statistics
Growth (faster than expected) for Human Resources Specialists (2022-2032)
Median wages per hour (2023 for Human Resources Specialist)
Median wages annually (2023 for Human Resources Specialist)
Graduates hired within 6 months
Jobs filled by Rochester grads
*courtesy of O*Net Online
Career Opportunities
Types of Jobs
- Employment Specialist
- Human Resources Coordinator or Manager
- Employee Relations Manager
- Director of Employee Experience
$48,000
$67,650
$86,000
Avg. Salaries post grad work
(Courtesy of O*Net Online)
Market Trends
5-8% Growth (faster than expected) for Human Resources Specialists (2022-2032)
$32.53 Median wages per hour (2023 for Human Resources Specialist)
$67,650 Median wages annually (2023 for Human Resources Specialist)
Courtesy of O*Net Online
student experience
Internships
Clubs
- Psi Chi
Activities
alumni profile
I came to university with an open mind and eagerness to learn. With RCU's guidance, I found myself in the digital marketing program. The program has guided and prepared me with great resource materials and class lessons. I feel the content the program provided was helpful for me to understand the field of digital marketing in depth and has set me up for success in my future occupation.
FACULtY
School of Business and Technology
RUAC 500
(248) 218-2096
rpinchback@rochesteru.edu
School of Business and Technology
RUAC 500
(248) 218-2096
rpinchback@rochesteru.edu
