Summer 2025 | Session A
Classes Start
May 3
Summer 2025 | Session B
Classes Start
June 28
Program Overview
Ready to complete your degree in Mass Communication? RCU offers you the opportunity to complete a Bachelor of Science in Mass Communication degree in 8-week semesters. We accept any associate degree from an accredited institution. In addition to coursework, you’ll gain practical experience by working with Shield Media, RCU’s student media, and through a media internship. Whether you have an interest in Public Relations Television Production, Copywriting, becoming a Social Media Specialist – or a variety of other careers – this degree can help you reach your goals.
degree requirements
You can earn a Bachelor of Science (BS) in Mass Communications in a combination of 8-week and 16-week online semesters at RCU. Courses include media writing, digital media strategies, and public relations, among many others. You will take an Integrated Studies track with choices from Business, Marketing, Leadership, Management and more. The track requirement is waived for transfer students who have completed an approved associate degree or certificate in a mass communication field, including certificates from Specs@LTU and the Motion Picture Institute.*
Graduates of the mass communication program will be able to produce all forms of mass communication by applying media concepts through writing, oral presentations and digital technologies; critically evaluate their own work and that of others for accuracy, fairness, and clarity; understand and evaluate historical and cultural forms of mass communication with special focus on professional practices and audience diversity, and apply professional ethical principles aligned to the first amendment with special focus on the relationship between media ethics and vocation.
Total Credit Hours: 120
- General Education Core: 41 hours
- Media and Communication Core: 36 hours
- Integrated Studies Track: 24 hours (*see note above)
- Electives: 19 – 20 hours
- Shield Magazine
- Shield Podcast
- Shield Social Media
- Shield Video
Program Statistics
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Graduates hired within 6 months
Jobs filled by Rochester grads
Career Opportunities
Types of Jobs
- Social Media Content Creator
- Social Media Manager
- Interactive/Digital Producer
- Communications Director
- Digital/Print Content Design
- Public Relations Manager
- Public Relations Coordinator
- News Producer
- Publications Editor
- Journalist
- Photojournalist
- Copywriter
$130,782
$182,020
$224,679
Avg. Salaries post graduation
Market Trends
2021 Jobs = 276,800
Projected Growth (2021-2031) = 8-10%
Projected Job Openings (2021-2031) = 27,400
student experience
Internships
- Shield Media
Clubs
Activities
alumni profile
I currently work in district sales at General Motors. I started my career with the company as a district digital manatee, helping dealers with the development of their digital marketing strategy and plan. I’m also a speaker, event host and podcaster. RCU helped me expand and refine the communication skills needed to excel in all of my professions. More importantly, my professors motivated me to trust God, trust myself and know I belonged there. Today, I carry that attitude of belonging in every room I am invited in. I’m grateful to RCU for reminding me of 1 Corinthians 3:23, which says…’and you belong to Christ, and Christ belongs to you.
Faculty
Professor of Mass Communication
School of Humanities
School of Humanities
Gallaher 205
(248) 218-2033
carol.cooper@rcu.edu
School of Humanities
Gallaher 205
(248) 218-2033
carol.cooper@rcu.edu
School of Humanities
Muirhead 130
(248) 218-2168
lora.hutson@rcu.edu
School of Humanities
Muirhead 130
(248) 218-2168
lora.hutson@rcu.edu
